Zendaya Blooms in Bespoke Erdem for GMA Appearance
The fashion world was abuzz this morning as Zendaya made a showstopping appearance on Good Morning America to promote her latest film venture, Challengers. Ever the sartorial chameleon, the actress turned heads in a bespoke Erdem creation inspired by the brand’s Fall 2024 collection.
Arriving at the GMA studios in her beloved white Christian Louboutin pumps So Kate pumps, Zendaya was a vision in the floral jacquard dress. The elegant midi-length frock featured an allover bloom motif in shades of fuchsia, tangerine, and sage against an inky black backdrop. Erdem’s signature romanticism shone through in the dress’ nipped-in waist and full, flared skirt subtly underlaid with layers of frothy tulle.
While the design remained true to the label’s ladylike aesthetic, the thigh-grazing hemline lent the look a distinctly modern, youthful flair perfectly suited to Zendaya’s fashion rebel persona. The 26-year-old trendsetter accessorized with a suite of dazzling diamond jewelry from longstanding partner Bulgari, allowing the vibrantly hued dress to take center stage.
The sartorial mastermind behind this winning ensemble was, of course, Zendaya’s longtime image architect Law Roach. The duo have cultivated some of the most memorable fashion moments over their decade-plus working relationship, with Roach largely credited for elevating the former Disney star to style icon status.
Zendaya’s glam squad was also on point, with hairstylist Ursula Stephen crafting her highlighted brunette tresses into an ultra-sleek, flipped-out blowout reminiscent of ’60s bombshells. Makeup artist Ernesto Casillas complemented the retro aesthetic with a warm brown smoky eye and glossy mauve lip.
The Euphoria actress’ latest look serves as a stylish continuation of the nostalgic midcentury vibes she’s been channeling throughout the Challengers promo tour. Just days prior, she turned heads in a pastel pink Jacquemus number featuring a button-up polo top and matching bow headband and kitten heels.
With Zendaya’s ability to shift seamlessly between decades and aesthetics, from edgy avant-garde to prim and proper, it’s no wonder she’s become a veritable muse to fashion’s biggest talents. Partners like Lancôme, Valentino, Bulgari, and Louis Vuitton have all sought to collaborate with the actress and tap into her trendsetting prowess.
As her latest hit film continues its theatrical run, we can’t wait to see what other retro-inspired looks Zendaya and Law Roach have in store. But if this Erdem garden party ensemble is any indication, the fashion world is in for a spring blossoming with timeless glamour and effervescent charm.
