Inside Kim Kardashian’s Glam Empire
In a new TikTok video, Kim Kardashian gave followers an exclusive peek inside her sprawling SKKN BY KIM office spaces. The reality star and business mogul took fans on a tour of the headquarters for her skincare empire, showing off glam rooms, product displays, and even a custom Rick Owens space. Kim Kardashian hopped on the “Of course” social media trend Wednesday to show off her insane SKKN office featuring a 3D version of her brain and a tanning bed.
As Kardashian strutted through the all-white hallways in a figure-hugging SKIMS bodysuit and towering stilettos, her empire was on full display. “Come into my office,” she purred, leading the camera into a room lined floor-to-ceiling with framed magazine covers bearing her image. Her prolific career in media and pop culture has spawned an intimidating collection of cover stories documenting her rise to success.
The next stop on the tour was a glam room outfitted with a personalized mannequin bearing Kardashian’s precise body measurements. Surrounding the dummy was a glitzy vanity covered in ring lights, where Kardashian’s glam squad works their magic before events and photo shoots. It takes a village to create her signature contoured, highlighted beauty aesthetic that she’s become globally recognized for.
Beyond the glam, Kardashian gave an inside look at the engine behind her business empire. In one sparse room, a giant digital screen displayed her myriad campaign images for SKKN BY KIM. Nearby, a table held an architectural model depicting “my brain and my plane,” representing how Kardashian strategizes her brand DNA. The final reveal was a slick, all-black office space customized by designer Rick Owens. Kardashian has proven herself a savvy businesswoman, creating an aspirational environment where her beauty brand comes to life.
Kardashian, 43, also flaunted a 3D model of her brain and private jet, which sat on her desk. The entrepreneur also raised the bar when it comes to celebrity office spaces as she revealed a tanning and red light therapy bed. The skincare line creator appeared to join in on the viral trend to reveal she is releasing 15 shades of lip liners through SKKN BY KIM.
The video comes on the heels of Kardashian teasing major SKKN BY KIM news dropping on January 26th. As comments flooded in from fans begging for a relaunch of KKW Beauty makeup, Kardashian hinted that cosmetics are indeed in the cards.
If she continues building her skincare line with the same tenacity as her shapewear label SKIMS, there’s no doubt Kim’s empire will continue its staggering growth into 2024 and beyond.