Taylor Swift’s Sky-High Style: Aquazzura Searches Soar 186% After Star’s Birthday Heels
When Taylor Swift stepped out to celebrate her 34th birthday earlier this month, she brought sky-high heels and worldwide attention to one of her go-to luxury labels, Aquazzura. The singer was spotted in New York City alongside friends like Blake Lively, Miles Teller and Sabrina Carpenter, wearing the Italian brand’s $750 Atelier Plateau sandals. With their velvet black uppers, peep toes and crystal-lined straps climbing 5.11 inches high, it was a glamorous choice befitting Swift’s sparkling birthday bash.
Since Swift’s outing, the impact of her fashionable footwear has been felt around the world. According to new data from skincare brand Misumi, searches for Aquazzura have risen 186% internationally on average. It seems seeing Swift tower atop the label’s staggering platforms made viewers want to step into her shoes.
The birthday heels marked Swift’s latest public appearance in Aquazzura’s vertiginous designs. Over the years, she’s become a muse of sorts for the brand’s creative director Edgardo Osorio, wearing his Twist mules, Sundance platforms and Love Link pumps on multiple occasions. Her affinity for Aquazzura arrives alongside platforms’ soaring popularity overall, with the style rising 41.2% across footwear and over 45,500 available platform products currently on the market in 2023.
Beyond making a towering statement with her shoes, Swift’s birthday ensemble also created ripples of influence. She paired the Atelier Plato sandals with other glitzy items like Aquazzura’s crystal top-handled bag and a sparkling minidress by designer Clio Peppiatt. According to Misumi, searches for “little black dress” spiked 614% and “silver bag” queries rose 400%.
Once again, Swift has proven her inimitable ability to drive fashion searches with her footwear. On Sunday, Kate Middleton demonstrated similarly tremendous power by increasing interest in Gianvito Rossi pumps by 301% globally. When it comes to moving the style needle, these two are forces to be reckoned with. One glimpse of their heels sends the Internet racing to replicate their envy-inducing looks.
After her leggy Aquazzura moment, we can’t wait to see where Taylor steps out next. If past is prologue, it’s sure to be monumental, metallic and anything but flat.